New Appointment: Associate Director of Client Engagement

We’re excited to announce that education specialist Ailidh Van Wyk has been appointed Associate Director of Client Engagement for Education.

This news comes alongside a redefined client engagement model, based upon enhancing customer experience and aligning it with future expansion plans over the next 12 months.

As Associate Director of Client Engagement, Ailidh will be responsible for driving sales and delivering quality service to both new and existing clients within the education division.

Ailidh has been an integral part of the business since joining in 2016. Her innate ability to build relationships has allowed the business to work exclusively with an additional 18% of Local Authorities across the UK, placing senior professionals working within Special Educational Needs and Disabilities. The impact these candidates have had is monumental, not only within their local authorities, but within the education sector in its entirety.

Working within vulnerable subject areas means that the level of care we give to our clients and candidates is second-to-none.

We build long lasting relationships on a foundation of trust; honesty is one of our core values and we live by them – we are proud to be different; it’s part of our DNA.

Ailidh’s new role will develop a culture shift towards business development; whilst, of course we all want to increase our market reach, identify new customers and drive sales, the nature of the sales industry can be fickle.

We endorse a more mature approach built on mutual respect; we have a passion for what we do and this shines through.

This is a significant appointment within the business; not only is this progression representative of our growth within the education sector, but the business’ commitment to our employees, as well as our clients and candidates.

Commenting on the appointment, Sales Director, Suzanne Rudd, states:

“This is an incredible opportunity for Ailidh to use her expertise to really excel over the next 12 months, and I am truly delighted for her. We’re experiencing record growth across the board, so this newly created role will be crucial in continuing to fulfil our overarching vision, as well as enhancing the level of service we offer our customers”

On her promotion to Assosicate Director of Client Engagement for Education, Ailidh Van Wyk states:

“I am absolutely delighted to have secured my appointment of Associate Director of Client Engagement. I am very excited to engage with our clients across Education with a view to adding further value to their experience when working with Baltimore Consulting.

I will be working with our leaders across Education to boost brand awareness and provides training and support to the team as subject matter experts.”


Lauren Cox

Head of Marketing